Chinese baby companies have problems – level 3

Chinese baby companies have problems

05-06-2024 15:00

Chinese companies that produce children’s products are diversifying their offerings to include adult and pet clothing, as the country faces a record-low birth rate that is expected to continue declining.

The demographic decline can be traced back to China’s one-child policy, which lasted from 1980 to 2015. While the limit has been raised to three children in 2021, couples are still reluctant to have babies.

Yan Zhang, founder and CEO of Shanghai children’s clothing brand NATUNAKIDS, said the company’s sales have not been significantly impacted by the low birth rate yet but he expects sales to decrease over the next three to five years. The shift in the industry has left some consumers worried about their favorite brands going bankrupt. Market analyst Shaun Rein warns that companies in the baby industry will face declining margins, bad revenues, and falling stock prices.

Difficult words: reluctant (unwilling to do something), margin (profit), revenue (income).

You can watch the video news lower on this page.

What are some of the potential impacts on companies in the baby industry due to China's declining birth rate, as mentioned by market analyst Shaun Rein?

LEARN 3000 WORDS with NEWS IN LEVELS

News in Levels is designed to teach you 3000 words in English. Please follow the instructions
below.

How to improve your English with News in Levels: 

Test

  1. Do the test at Test Languages.
  2. Go to your level. Go to Level 1 if you know 1-1000 words. Go to Level 2 if you know 1000-2000 words. Go to Level 3 if you know 2000-3000 words.

Reading

  1. Read two news articles every day.
  2. Read the news articles from the day before and check if you remember all new words.

Listening

  1. Listen to the news from today and read the text at the same time.
  2. Listen to the news from today without reading the text.

Writing

  1. Answer the question under today’s news and write the answer in the comments.

Speaking

  1. Choose one person from the Skype section.
  2. Talk with this person. You can answer questions from Speak in Levels.

 

Stock images by Depositphotos