Royal Pop watch – level 1
22-05-2026 07:00
A famous watch company, Swatch, makes a new watch called Royal Pop. They work together with a very expensive watch brand. Usually, watches from them cost 20,000 euros. But this new watch costs only 385 euros.
Because the price is low, thousands of people want to buy it. People stand in front of Swatch shops for many days. They want to be the first to buy the watch. This happens in big cities like London, New York, and Paris. But the shops do not have enough watches for everybody. People are angry. People fight in Milan. The police in Paris must stop angry people, too. Swatch closes many shops because too many people come.
Now, Swatch asks people to be calm. They will make many more watches. People do not need to run to the shops. Some people are already selling the watch online for a lot of money.
Difficult words: expensive (when something costs a lot of money), brand (the name of a company which makes a product), calm (quiet, not worried).
You can watch the original video in the Level 3 section.
What promise did Swatch make to calm buyers and prevent further shop closures?
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