iCloud costs too much – level 3
19-11-2024 15:00
Apple faces a legal claim in the UK, accusing it of forcing 40 million British customers to use its iCloud service and charging them excessive prices.
The consumer group ’Which?’ argues that Apple’s actions violate competition laws by limiting customer choices and discouraging alternatives. ’Which?’ estimates the claim could lead to a 3-billion-pound payout, with individuals possibly receiving around 70 pounds each. Apple denies these accusations, stating users are not obligated to use iCloud and can choose third-party services.
The case highlights how difficult it is for consumers to leave Apple’s ecosystem once they’ve joined. This lawsuit, along with others targeting tech giants like Facebook and Google, uses a newer legal mechanism allowing collective claims. While ’Which?’ hopes for a resolution soon; however, they admit that cases like this can take years, especially against powerful companies like Apple.
Difficult words: excessive (too high), violate (to break a rule), ecosystem (a system or network of related parts).
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What is the basis of the legal claim against Apple in the UK, and what potential impact could it have on both the company and its customers?
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